by Andrew Knight | Dec 1, 2019 | Marketing, Selling
1. Professional Photos Photos need to showcase the property in its best light. Pictures should be bright and have vivid colors. Use a wide-angle lens. Photos should always be in landscape (horizontal) orientation and never in portrait (vertical) orientation. And make...
by Larry Milligan | Nov 10, 2019 | Marketing, Selling
The MLS: The Multiple Listing Service revolutionized the real estate industry in the United States as it evolved from independent Broker Exchanges in the late 1800’s to a nearly ubiquitous system offered by virtually every local Board of Realtors in the...
by Andrew Knight | Nov 10, 2019 | Marketing
Marketing that matters. Sellers are often pitched on how some company (brokerage) or agent are going to spend a lot of money on marketing your home, as a matter of fact, most of them use it as a reason to lock you into a long term listing contract with high...
by Andrew Knight | Nov 7, 2019 | Marketing, Selling
According to the National Association of Realtors, in 2019, 93% of buyers searched for properties online. 87% found photos to be the most valuable feature of online listings. Buyer’s Perspective; If we pay attention to the above statistics, we can clearly see...
